Recently in our PR Tactics 2 class we had a very interesting speaker come in to talk to us about Blogging. Her name was Trish Skram. She graduated from UW-Whitewater with a double major in Marketing and Public Relations in 2004. She shared with us her experiences as an undergrad and how she rose to her position in the PR field today.
As an undergraduate she only had one internship at Mercy Medical, in which she stayed at by moving up through the company to the current position she has with them today. She is now the media specialist and and PR manager and is responsible for handling all the social media outlets such as twitter, facebook, and blogging.
Blogging is what really set Trish apart from her competitors and opened the door for her to move up in her job and in the field of PR. Because of her experiences and many experiences in the blogging world, Trish has learned how to effectively use blogging to increase her pesonal strategy as well as to pofessionally market herself as well.
Trish gave us examples of how blogging has helped her and others in the business world. She stated that blogging helps generate the content of what you are promoting personally or through your business, helps to grow your network and gives you information to share on your other social networks.
Networking is another thing that Trish stressed. She provided us with her email address trishskram@gmail.com, her twitter @trishskram, and her blogging website trishskram.com to connect with us. She also gave us some suggestions about who to follow on twitter, one being @saraevans, and gave us tips on how to start our own blogging experience.
She told us that writting about our personal experiences as undergrads and young proffesionals in the PR field is the way to go, and make our writting exciting and relatable to our peers and target audience. She also made it a point that we cannot let fear keep us from taking a chance or risks once in a while. If you never reach out and take that step you will never move forward in life or in your career.
That advice and the tips Trish gave us about blogging and her personal and professional experiences as an alumni from UW-Whitewater gave me a lot of insight and inspiration to take my own chances and see where blogging can take me both personally through networking and professionally in the PR field.
